Sell online. Create your online store today!

Accept credit card orders and sell your products on your new ecommerce website. We give you everything you need to start a successful online business.

Create your online store

StoreGear provides you with an ecommerce website, an easy to use administration area, and secure hosting – everything you need to sell your products online.

Start by choosing from over 100 ecommerce templates in the StoreGear Theme Store. Customize your site’s design: Upload a logo, change colors, fonts and more. You have full control of your website design, HTML & CSS.

Sell your products online

In your store administration area you can add new inventory, organize your products into collections, create blog posts, manage content pages and more.

You can sell virtually anything using StoreGear, from physical goods like jewelry or tshirts, to services like yoga courses, to digital downloads like ebooks.

Accept credit cards

StoreGear takes all the hassle out of accepting credit card payments online. We integrate with over 50 payment gateways including PayPal.

StoreGear hosts your website for you. We are PCI Compliant and provide a free SSL certificate. This means you don’t have to worry about security or any technical stuff.

Learn how to sell online

Every StoreGear store is assigned a “Guru”. These on-boarding coaches help you as you set up your online business, provide advice on selling products and more.

Gurus help with marketing too: all new StoreGear stores can get $100 in additional advertising on Google AdWords that can be used to promote your website on Google.

All the business features you need to sell online:

Content Management

The built-in CMS feature allows you to create webpages, blog about products and more.

Ecommerce Analytics

Learn where your businesses’ customers come from. We also integrate with Google Analytics.

Mobile Commerce

Built-in mobile commerce features include an iPhone app and a mobile storefront.

Manage & Accept Orders

Keep track of all your orders and securely charge your customer’s credit cards.

Marketing Features

Built-in SEO, coupon codes, A/B testing and other features help you sell your items.

On-Board Coaching

We advise you on how to sell online. You can also contact our support team by phone or email.

We set up everything for you

When you sign up for Storegear we take care of all the technical stuff, so you can focus on starting your online business and selling online! If you need any help, email or call our dedicated support team at any time.

Automatic Back ups

Rest easy as your online store is automatically backed up.

Blazing Fast Servers

StoreGear includes secure ecommerce hosting that is fully PCI Compliant.


Your online store includes 128 bit SSL encryption to protect sensitive data.

Free Updates

StoreGear is always adding new features to help you sell. These updates are all free.

Sell online for $1/day

For about a dollar a day you could be selling on the Internet.

Use an existing site

You can use StoreGear with an existing web site or blog.

Accept credit cards

Visa, Mastercard, American Express and other cards.

Customize your store

Upload a new logo, change colors and fonts easily.

Beautiful Storefront

The Theme Store has over 100 different ecommerce templates.

Use your own domain

You can use any domain name you’d like for your web site.

Full control over your website’s design

Choose from over 100+ templates or create a custom ecommerce website design.

StoreGear Theme Store

The StoreGear Theme Store hosts a collection of over 100 premium and free ecommerce templates.

The Theme Store include professional looking templates for clothing & fashion, jewelry, electronics, art & photography, and other types of ecommerce sites.

Many of the ecommerce templates found in the StoreGear Theme Store have been created by world-renown designers including happy cog, clearleft and pixel union.

Customizing a StoreGear theme

Every template comes with its own theme settings. These settings allow you to customize your ecommerce website’s design without requiring HTML or CSS knowledge.

Upload a logo, change fonts, colors and more. You can make your ecommerce website look exactly like you want it to.

You can also customize your homepage’s layout, add banners, slideshows and more.

Customize your ecommerce website’s design

Step 1. Pick a template Browse the StoreGear Theme Store and choose a template that you like.
Step 2. Customize Use the Theme Settings page to change the logo, fonts, colors, and other settings.
Step 3. Launch When your store looks exactly like you want it, launch it to the world!

International languages and currencies fully supported

Your ecommerce website can be written in any language you want. StoreGear supports local currencies, tax rates, etc.

You get full control over your ecommerce template and can translate all the content, including the checkout page into any language.

Existing shopping cart checkout translations include: Danish, Dutch, Spanish, French, German, Greek, Italian, Japanese, Portuguese, Chinese, Swedish and over 50 other languages.

Complete control of HTML & CSS

StoreGear gives you 100% control over the design and HTML/CSS used by your ecommerce website and online shopping cart.

StoreGear uses a templating language called Liquid. Liquid makes it easy to turn your HTML & CSS into a beautiful ecommerce website design.

You can edit and design your online store using the Template Editor, found in the StoreGear administration area.

Design your client’s ecommerce site

Thousands of web designers and developers use StoreGear for their client’s ecommerce projects.

It’s easy to turn your vision into a StoreGear template and then a full fledged ecommerce website. Best of all, your clients will find managing their online store straightforward and fun.

You can also make recurring revenue referring your clients to StoreGear or by selling a customer designed template in the StoreGear Theme Store. Learn more about the StoreGear Partner Program.

Easily build and run your ecommerce website

Add products to your store, accept orders, manage website content and more

StoreGear includes everything you need to set up your online store and sell online. Use your staff account to login to the administration area. From there you can build your ecommerce website, then manage and accept credit card orders.

Add products and manage your inventory

Add your products, upload their photos, set stock levels and more to build out your ecommerce website’s inventory.

Add product images

Upload your product images. No need to worry about resizing or optimization – we do that for you.

Description & details

Write a product description and enter the product’s weight, manufacturer, size, color and other such details.

Manage inventory

The inventory editor combined with StoreGear’s order tracker make managing your inventory a breeze.

Organizing your products

Create collections on your ecommerce web site StoreGear sorts the products you’re selling online into categories called collections. For example, you could put all of your t-shirts and sweaters in a “clothing” collection, while also having some of the same t-shirts in a “sales” collection.

You can also organize your products by using smart collections. Smart collections group products by conditions that you define. For example, you can create a smart collection that automatically gathers all products under $20 and present this smart collection as “Gift Ideas” to your customers.

Content management system

Your ecommerce website comes with a content management system (CMS) used to create web pages and blog posts.

Create new web pages

Your ecommerce website includes content management system features. This makes it easy to create new web pages.

Ecommerce Blog FeatureCreate a blog

StoreGear includes built-in blog software. You can create a new blog or import an existing WordPress blog to StoreGear. A blog is a great sales and marketing tool.

Accept orders for your products

It’s easy to view and accept credit card orders from your ecommerce website.

Customizable order notes

You can let your customers write comments and specify options when they pay for items on your ecommerce website.

Track order status

Keep track of which orders have been paid for, shipped or delivered. We connect with fulfillment services like Amazon Services, Shipwire, and Webgistix.

Order customer details

See detailed information about who placed the order. Our fraud detection system will warn you if it detects a suspicious order on your ecommerce website

Customer relationship management

Manage customer groups

Create groups of customers based upon search filters like: where they’re located, money spent, etc. Use this information to better understand customer behaviors or target these customers with marketing emails.

Create customer accounts

You have the option to make your store public or restrict purchases to only those with accounts. The account only option is useful if you want to set up a private or wholesale ecommerce site.

Set up multiple staff logins

StoreGear lets you to create unlimited staff accounts for your ecommerce website. These accounts are used to log in to the administration area where you manage your online store.

You can restrict permission of staff accounts so that only certain people can process orders, manage inventory, manage the blog and web pages, install apps or other things in the administration area.

Accept credit cards with a secure shopping cart

Your online store includes a secure shopping cart that is Level 1 PCI-DSS compliant.

StoreGear provides a reliable, secure shopping cart solution for your ecommerce website. The shopping cart software allows you to accept credit cards and PayPal payments by integrating with over 50 payment gateways.

Credit card and order data is encrypted and secure. StoreGear is Level 1 PCI compliant and uses 128 bit SSL certificates to keep order details secure.

Accept credit cards & PayPal

Customer can pay for items in their ecommerce shopping cart using VISA, MasterCard, AMEX or other credit cards in addition to PayPal. StoreGear uses a payment gateway to accept credit card payments.

If you want to get your online store set up in minutes, use PayPal to accept credit card payments. When you hit a high payment volume, you can easily upgrade to another payment gateway like or Stripe.

Payment gateways supported

StoreGear integrates with over 50 payment gateways to allow your store to accept credit cards. The list of compatible payment gateways includes PayPal, and Google Checkout and these others:


Your currency, tax rates and language

Your store’s shopping cart software is set up to use your local currency. It automatically calculates tax rates based on where your business and buyers are located.

You can also customize the checkout page into one of 50+ languages, or translate the shopping cart checkout page yourself. Existing shopping cart checkout languages include: Danish, Dutch, Spanish, French, German, Greek, Italian, Japanese, Portuguese, Chinese, Swedish and others.

Easy shipping rate calculation

Set up rates for shipping your products based on product weight or prices. Alternatively, Business and Unlimited plan members can automatically calculate shipping rates from UPS, USPS or FedEx in real-time.

Automate shipping & fulfillment

StoreGear connects with fulfillment services including Amazon Services, Shipwire, and Webgistix. These fulfillment services allow you to fill and ship orders from a warehouse with one click.

Mobile shopping cart

StoreGear detects when a customer goes to the checkout using a mobile phone (iPhone, Android, Blackberry) and presents an optimized mobile shopping cart checkout.

Recover abandoned shopping carts

StoreGear provides a list of email addresses of those that went to the checkout page, but never completed the purchase. Sending an email to those that abandoned their shopping cart can help you recover otherwise lost sales.

Free SSL certificate included

Your online store’s shopping cart includes an SSL certificate that uses industry standard 128 bit encryption technology. This is the same level of encryption used by large banks to keep your information secure.

StoreGear provides a shared SSL certificate at no cost to all stores. Many other hosted ecommerce solutions will charge you hundreds of dollars every year for a SSL certificate.

Certified Level 1 PCI compliant

In order to accept VISA, MasterCard, and other credit cards, your shopping cart software and ecommerce hosting must be PCI compliant. StoreGear is certified Level 1 PCI DSS compliant. This compliance extends to all online stores powered by StoreGear.

We are very serious about security and have invested significant time and money to certify that StoreGear is PCI compliant. From annual on-site assessments validating compliance to continuous risk management, we work hard to keep credit card and other sensitive data secure. Learn more about PCI compliance.

Secure ecommerce hosting included

Your online store includes reliable ecommerce hosting with unlimited bandwidth.

Your domain name

Your ecommerce website can use a new or existing domain name. We help you configure your existing domain or you can buy a new one with StoreGear.

Nothing to set up

We set up and host your ecommerce website and also take care of all software upgrades. You always get the latest StoreGear updates for free.

Level 1 PCI compliant

All stores powered by StoreGear include Level 1 PCI Compliant web hosting and shopping cart software. Rest easy knowing customer data is secure.

Unlimited bandwidth

We want you to be successful: even when your online store gets lots of traffic, you will never see a bandwidth bill from us. Unlimited bandwidth is included in all plans.

Content Delivery Network (CDN)

StoreGear was the first hosted ecommerce solution that offers a Content Delivery Network (CDN). A CDN is a large network of servers placed across the world to ensure your customers can load your online store as quickly as possible, wherever they are. Our CDN is operated by Fastly, one of the most reputable CDN companies.

Automatic backups

With StoreGear you never need to worrying about the safety of your store’s data. We run automatic backups to ensure your ecommerce website and its data will always be safe and sound.

No hidden fees

Unlike competing ecommerce solutions, StoreGear offers unlimited bandwidth and zero set up fees on all our plans. You never have to worry about surprise cancelation or excess bandwidth fees.

ServerCentral Hosting

ServerCentral is an enterprise-level hosting service that serves the most reputable businesses around the world. With over 10 years of experience, they provide all StoreGear plans with fast and reliable hosting.

Ruby on Rails

StoreGear is built on Ruby on Rails, a powerful web framework that lets us make improvements with great speed.

Search Engine Optimization

StoreGear features an advanced ecommerce CMS & shopping cart that offer built in Search Engine Optimization (SEO) features. These SEO features ensure that your ecommerce website gets a lot of traffic and sales from Google, Bing, and Yahoo.

Under the hood, StoreGear’s SEO-friendly CMS allows best practices like customizable H1, title and meta tags. It also automatically generates sitemaps.xml files so new products and site changes show up on search engines quickly.

Advanced ecommerce analytics

StoreGear includes built-in analytics that help you keep track of your website’s progress over time. Benchmarking your online store’s performance helps you make the right choices that will lead to more sales. Detailed statistics include:

  • How your customers found you and what country they are in
  • What URLs are referring to your online store
  • What search terms were used to find you
  • Tracks the number of visits, including by page hits and unique visitors

Google Analytics integration

StoreGear fully integrates with Google Analytics. Ecommerce transaction tracking automatically connects your Google Analytics web usage data with customer purchases and shopping cart transactions.

Discount code coupon engine

Professional, Business, Unlimited plan members can use the StoreGear coupon engine to create discount codes and coupons to help promote your products. You can define coupon codes that save customers a fixed amount, a percentage amount, or free shipping.

You can further specify that a code can only be used a limited number of times, for a specific product, for a minimum order amount, or is only valid during a certain date range.

Free Google AdWords & Facebook credits

Google AdWords lets you advertise your online store to people that search for things like your products on Google. It’s a great way to get people to your ecommerce website, to find new customers and generate sales.

Advertising through Facebook gives you the ability to deliver highly targeted ads and sponsored stories directly to your audience. Promote your products only to specific cities, age groups, genders, interest groups and more.

We’ve partnered with Google to give StoreGear customers that set up a new AdWords account $100 in additional advertising. New signups also receive a $50 credit for Facebook advertising.

Website Optimizer

With Google Website Optimizer support built into StoreGear, you can run experiments and tweak your website based on what works and what doesn’t.

Google Product Search

Get found by more customers: your inventory can be automatically fed into Google Product Search.

Email Marketing

StoreGear keeps track of customers that subscribe to your newsletter. Copy and paste the list into your favorite email system and send your newsletter.

Put your store in your customer’s hands

StoreGear includes mobile commerce features and can be managed with an iPhone.

Let customers purchase from anywhere

In addition to powering your ecommerce website, StoreGear also includes free, built-in mobile commerce shopping cart features so your customers can browse and buy from your store using their mobile phone.

StoreGear uses HTML 5 so your store looks great and is compatible with iPhone, Android, Blackberry and other smartphones.

Full mobile commerce functionality, including a secure shopping cart and checkout.

Your mobile ecommerce website will include the same features and product details as your ecommerce store.

128 bit SSL encryption and Level 1 PCI Compliant hosting protects your business and customer data.

Customizable Mobile Theme

When customers go to your store using a smartphone, its design automatically changes to use a specially designed, mobile theme. These mobile templates work well with smaller screens found in mobile phones.

See all mobile ecommerce templates.

StoreGear Mobile is a free iPhone app to manage your store on-the-go.

With StoreGear Mobile you can view all vital information about your shop from your iOS device. Check your sales statistics, view products, orders, and customer data.

  • Push Notifications for New Orders
  • Multiple Storefronts
  • Inventory Management
  • Complete Order, Product, and Customer Data
  • Fulfill Orders and Capture Payments
Truly On-the-Go

StoreGear Mobile imports your store’s data from our secure servers, making it available to you at anytime.

Vital Stats

View all of your stores vital info from your Apple iOS device including sales stats, orders, and products.

Push Notifications

Optionally enable push notifications to be notified as soon as an order is placed on your store.


  • A professional-looking ecommerce site up and running in minutes
  • Complete control over your website’s HTML and CSS
  • Media assets linked to individual products or your shop as a whole
  • Standards-compliant, fully customizable templates provided free to use with your account
  • Flexible layout of dynamic content via the Liquid templating language
  • A network of fellow StoreGear designers eager to discuss new tips and strategies on our forums

CMS Product management

  • Easy to add, list, edit, and organize products using our streamlined CMS interface
  • Drag-and-drop ordering of product images
  • Keyword tags to aid in searching and browsing within your ecommerce shop
  • Inventory tracking for whichever products you want
  • Multiple variants for each product allow options with unique inventory tracking, prices, weights
  • Don’t want to do shipping? Let someone else do it for you through one of our supported fulfillment services such as Fulfillment by Amazon


  • New order notifications via email, RSS, and on your mobile phone with SMS messaging
  • Customizable views of your orders filtered by their current status
  • Realtime notifications for orders using WebHooks
  • Email customers from within StoreGear
  • Track payment and shipping status on orders with detailed report
  • Orders can be exported in CSV format to use in your spreadsheets
  • Order cancellation with automated chargeback option

CMS Admin Interface

  • Uncluttered interface letting you manage your ecommerce shop without getting in your way
  • Uncluttered interface letting you manage your ecommerce shop without getting in your way
  • Blogs, pages, and site navigation all managed through intuitive administration screens
  • Streamlined dashboard showing you vital shop information each time you log in
  • Inventory warnings placed in the sidebar to let you know when products are out of stock
  • A full featured Asset system which lets you use and re-use your stock photography, logos or product pdf’s wherever you need them.

Ecommerce Marketing

  • StoreGear’s CMS was designed by SEO experts so your store will rank in Google, Yahoo and Bing
  • XML Sitemap automatically generated for search engine indexing
  • StoreGear’s blog and “Guru” coaches help with tips and tricks to get more sales
  • One click submission to Google Product Search comparison shopping search engine
  • Ability to create coupon codes for percentage or fixed amount off, free shipping, etc.
  • Enter comparison prices to indicate sales or to set you apart from the competition

Under the Hood

  • Certified Level 1 PCI compliant to ensure the security of your customer data
  • Developed with the powerfully agile and expressive Ruby on Rails web framework
  • Backed by the reliability and speed of MySQL databases
  • Built on a foundation of open source technology that is constantly being tuned and improved
  • Hosted on our secure and expertly maintained Debian Linux servers, guarded by ultra secure OpenBSD firewalls
  • Operating from a World class data center
  • Compatible with many direct payment processors